Creative Catalyst
Sometimes a fresh pair of eyes can make all the difference. Even the strongest teams have a habit of settling into a certain way of working, which may be effective but can be a little too comfortable.
This is particularly often the case with well-established teams and groups of people who have spent a long time specialising in the same industry.
To stay or get ahead of the competition, continual innovation is crucial and the Dent Consultancy has a lot of experience not only in bringing a new perspective to your specific challenges, but also in bringing successful ideas and practices from outside your industry, which could be totally new in your industry.
We operate as what we call a “creative catalyst” for a range of different companies, big and small, in a number of different ways. These include:
Typical ways the “Creative Catalyst” is used
- Participation in / facilitation of workshops and brainstormings
- A sounding board for management decision making
- Guidance and mentoring for key staff members
- Delegation of specific projects
- Non-executive input
The results of our involvement include the successful launch of new brands and companies, naming, segmentation, differentiation, as well as internal benefits such as improved communication, motivation, efficiency and pride in what your company does.
Examples of the value it brings
“Adrian’s ability to ask the right questions, and to drill into detail about fundamentals about your business (and the markets you serve) at a rapid and rigorous pace is very impressive. A combination of being entrepreneurial, and also highly experienced in big company thinking is a very powerful mix of qualities that Adrian possesses, not many can blend the two!” Mark Davies, MDA
“His flexible, considerate, often gentle approach has helped him to be accepted by our staff at all levels, whilst his objectivity and resourcefulness have enabled my staff to achieve much more themselves, by enabling them to work with each other towards one goal.” Roger Laishley, Go Ballistic
If you are interested in learning more about how we could help your team and your business, please call Adrian Dent on +44 (0)1525 221016 or email branding@dentconsultancy.com.